Every year there are more and more classes going online. The students benefit in a multitude of ways, such as
lower fees, total flexibility, total convenience, the ability to work at their own pace, the ability to get a 1:1 student/teacher ratio. My daughter took 3 online courses in college and they were
excellent classes, which she enjoyed very much and learned a tremendous amount.
Interior Redesign and Home Staging is being taught very effectively online as our many students will attest to, so don't let anyone try to convince
you that it isn't effective. It most certainly is effective - and best of all it's the most affordable way to learn too.
Each person brings their own uniqueness to the
equation. We all know different people, come from different backgrounds, have
had different levels of training in a wide variety of areas, have different
goals and desires, different work ethics, different personalities and living in
different areas. That's one of the reasons that makes redesign/staging so intriguing, so easy to learn, so profitable.
I get regular inquiries by phone and from email from people looking for a stager. One gentleman had a 100-year old boat he needed staged. Another lady had a 4500
square foot home and needed staging help. She is an investor and needs help on a frequent basis. I get calls from realtors looking for stagers all over the country.
I pass the referrals on to my Gold or Diamond level trainees only, because they are the most highly trained and have invested the most in getting properly trained and I
figure they deserve it more than those that just buy a basic tutorial. Something to think about. And these are just a few examples. I could go on and on. Many students
know people in the real estate business and many have agents just waiting for them to get trained. If there's one thing I've learned, it's that the opportunities are
definitely out there and I'll teach you how to capitalize on them.
Myth #1 - Every trainer
claims to have the most comprehensive training you'll find. Well, this is obviously
a sheer impossibility. It is a fact that I have written 13 books for the home
staging and redesign industries and no other trainer even comes close to
such a record. I've also been in the industry for 40 years, have trained
over 30,000 students since 2002 and most others
have been around less than 4 years with dubious backgrounds, short
histories, and questionable tactics. Claims should be made based on provable
facts - so look for facts and evidence of a trainer's claims.
Myth #2 - It is advertised on TV so it must be ethical and a great product. TV programs don't care whether their advertisers are ethical
nor whether the products advertised are good or not. They are merely interested in the advertiser's
dollars. The only voices the TV show will listen to are the voices of their
collective advertisers. TV ads are merely shortened versions of infomercials
or moving brochures - looking good or being on TV is no guarantee that a
company is ethical or able to train.
Myth #3 - The most well known or best
advertised organization must be the best. The most well known organization
or best advertised company merely has gotten the most media promotion,
may have been around a little longer or has spent the most money
on advertising. This does not mean it is the best. Some companies rely
on their advertising and slick presentations full of hype and mis-statements
to convince consumers to choose them; others rely on their record and the
good reviews from their students. Which do you prefer?
Myth #4 - The website looks very professional so their course must be good. While a well designed website is important and may be a clue to quality, it may not represent the quality of the
actual trainer at all because third party designers are often hired to create
websites. Well designed websites are a testimonial to how good the designer
is. (BTW this website was created in its entirety by the author and trainer
- not a 3rd party designer.)
Myth #5 - If it's new it must be better. New does not mean better. Oldest does not mean better.
"Better" is decided by content and service. "Best" is decided by content which is supported with vast experience coupled
with high integrity, quality control and the ultimate in service.
NOTE: At the present time, we have chosen not to renew our accredited
standing since the local chapter is not functioning as they did in the past.
1) The Buy a Book Approach - Buying a book on the subject allows you to get exposure to the industry of choice with minimal investment. Depending on your background, this may be enough or may just be an introduction from which you branch out into a course.
We offer many books to help you.
2) The Take a Seminar or Class Approach - Taking a seminar or class can be very expensive and
statistics prove you'll probably only retain about 10% of what you hear.
You'll be dependent upon the quality of the individual instructor, which can
be great or poor depending on the person you choose. But there is usually
the ability to get a little "hands on" experience which some people find
useful and others find a complete waste of time. Annual fees are assessed
and business independence is restricted. Expect to have to pay extra for
promotional aids, books and tools and anything else offered, in addition to
travel, hotel and meal expenses, and time away from family and other
3) The Study Strictly Online Approach - An online course, depending on the one you choose, can be good - even
quite good, but if you don't handle long hours at a computer well, it's a really
tough way to get an education. You'll also be totally dependent on that
company remaining online and in business for the long term and you'll face
annual or monthly renewal fees you have to pay routinely to stay active and in
touch and keep what you've built over time - again all over the computer
increasing eye strain.
4) The "I Am a Movie Star" Approach - Then there's the "new generation" approach - name
dropping famous actors for credibility,
offering 80% off of a bogus "retail" price and then 30 days later charging a monthly
renewal fee over and over again, dragging the training out to 6 weeks. Slick Madison-Avenue marketing, high pressure sales tactics.
Evaluate everything very carefully - to quote a famous saying, "The cheap often comes out expensive."
So always ask yourself, "What's the catch?" - Not a recommended option.
5) The Guaranteed to Qualify for Employment Approach - The "guaranteed employment" approach isn't guaranteed
employment at all but a guarantee to "qualify to be considered
for employment". Fortunately the company fostering this misleading promise has
been forced to withdraw such offers after huge amounts of backlash from the
6) The All-Around Student-Centered Approach - Lastly, there is the tried-and-true combination approach - by the veterans in design and home business development. The "new generation"
types disrespect the veteran trainers, claiming they need to get "updated" but, then, what else can they say? The "new generation" group
doesn't have the credibility and sustainability history of the
older pros, so they have to find some way to distract you into believing
"new" is automatically better - when in reality what veterans teach works and continues to
work, day in and day out. Veterans teach what worked in the past and
also what works now so you get everything that has ever
worked or will work. And you won't have to be bombarded with thousands of
sales gimmicks all geared to separate YOU from YOUR MONEY either. This is
our approach to courses.
We have increasingly been contacted by a growing number of unhappy students from
other training companies advertising on the web and also on popular TV programs.
We are not surprised and have been trying to warn consumers to be careful for
many years. Please read about our thoughts, recommendations. Periodically we may
offer a special discount to those individuals. If we currently offer one, you'll
find the details here: Possible Solutions to Consider.
We offer you 3 eBooks and
10 manuals totaling in excess of 2140 pages for your
design and business training alone (Diamond Ruby and Sapphire Courses). No one even comes close to that kind of
thorough, high impact, detailed guidance. While these are relatively simple
businesses, you owe it to yourself to get the best education you can and no one covers
the subjects as comprehensively, as honestly, and as frankly as we do.
Many of our competitors only teach one business -
not two. We
teach both staging AND redesign - either individuals or simultaneously,
depending on what course you choose. Many of our competitors offer no design
training at all (or very little) - we offer the most extensive design training in
the industry (written by us, not some third party). Our marketing training is
second to none. And we also give you training in topics no one else offers at
any price. That's why we legitimately can claim we offer the most comprehensive
guidance and can back up our claims with actual proof.
Our competitors all charge monthly or annual
renewal fees. We don't (except for websites - we have a nominal renewal fee of
$99 because we are charged as well). We don't charge students to keep what they
have purchased when it costs us nothing to keep them in the system. We think
this is unfair to students. Can you imagine paying USC or Harvard an annual
fee to keep your diploma? So why do online companies charge you membership
fees and other fees to keep what you already paid them to give you when you
Most of our competitors have
copied us or taken training from us. We obviously are the standard and mentor to
most. Do you want to learn from an imitator or from the original source?
Quite frankly there can only be one "best" course.
We believe we're the only company that can claim "we are the best" legitimately.
We believe we offer the most training and the absolute best overall value. We
are student focused - and we refuse to nickel and dime students or charge extra
fees that only benefit us and not our students. Our focus is on our
students and not whether we're the largest or have the most well known
reputation or a "flashy" website. We strive to be ethical, informative and fair
in all matters.
Yes, you need to know some
important interior design concepts so that you do a beautiful rearrangement for your client, but it's not the same as doing surgery on someone's gall bladder, so
don't be fooled into believing it's a difficult process that can only be learned in a face-to-face classroom
or noisy seminar. I wasn't trained that way. When you become an adult you
develop many different capacities of learning and no
one should make you feel you can only learn their way.
However, at the Sapphire or Diamond Ruby Level we'll give you a
5-7 page brochure website, in a domain
name of your choosing (so long as it is available). Here are examples of what you can get: (Examples). We'll host it for a year and
then you can renew it with us or not for a nominal charge, your choice. At the
Diamond Standard, we'll give
you a custom webpage for your bio.
We will, of course, optimize your website for the
search engines and link to it from two directories, not just one. Our
directories are divided by country, state and city, making it super easy for
consumers to find your listing. Far too many directories supported by our
competitors are so confusingly laid out, consumers instantly go away without
even hunting for someone in their vicinity.
But bear in mind that you should not overly rely on a website or a directory to build your
business. In a consulting business, it is the face-to-face encounters that build
your business best. That's why we also have plenty of offline marketing and
promotional strategies in the manuals and in our courses that will help you garner business in very
effective, time proven ways beyond directories and websites.
The websites we offer are clean and simple for a
reason. You only have 2 seconds to keep a visitor's attention, so it has to load
fast and help them find what they want quickly. Studies prove flashy websites
don't work as well as simple, clean websites. Don't fall for the "fluff". It
WARNING: Don't buy any course which demands you sign a 3-year contract for your website
every year for 3 years whether you keep the website or not (payable annually).
That's $540 in addition to your course fee. And if you don't set it up within 30 days of
starting the course, you lose the website feature altogether with no refunds. You might even be held liable for the 3-year $540 fee regardless. Beware! Beware! Beware!
We have no contracts, no minimums, no time limits and renewal of our student websites
is only $75 per year.
We have no contracts, no minimums, no time limits and renewal of our student websites
is only $75 per year.
In addition, no webmaster can know the full extent of another site's traffic
for comparison because other companies may (and of course, we do) have multiple
sites and multiple sub-domains, all drawing traffic. So it can be misleading
(and probably untruthful) to boast that one has the most traffic over another.
We also give you a highlighted, more prominent listing in the two directories. You do not need to absorb any of the advanced
training to pass the exam and we tell you exactly what to study first and foremost, so we've made it as student friendly as possible. While there is a time commitment to getting certified, you will at the same time be creating your own professional
portfolio of your own work which you will use to help garner new clients.
So our whole process serves to benefit you in these specific ways: 1) give you affirmation of the new knowledge you will learn; 2) make certain that you have properly understood the
material covered, the all-important design and business concepts so you'll be able to answer client questions with authoritative answers; 3) assist you and push you a little in creating your own
"proof of talent" by way of before and after pictures;
4) assist us in safeguarding your progress and the dignity of the designations we promote; 5) affirm your talent by making sure you are working at a professional level and giving you feedback if necessary; 6) creating a one minute musical slideshow of your work to feature on our website and
to link to from your two directory listings; 7) making sure all candidates operate with the highest standards and ethics and are deserving of such a coveted designation.
Your entire training fee can be paid for by your first
two clients or less, no kidding. That gives you a profit almost
immediately. Sound too good to be true? Well, it is true, so I guess it breaks the rule.
How long does the Silver, Diamond
or Sapphire Course take? Well, that is different
for everyone, depending on the time commitment they give to it and their personal sense of urgency. Obviously if you just get a basic tutorial in staging or redesign,
and that's all you get, then it will take as long as it would to read a good book. But if you're training at the Silver, Gold or Diamond level, you'll want to
invest a bit more time. I suggest you study through all of the design training, much of which you can do before the rest of the course arrives, because some of your
training will be on the computer with our eBooks, which you can get immediately upon placing your order.
It is possible to be starting your business within 7 days, but the average trainee takes longer. Again, it's really up to you and
how quickly you study. Some people have projects waiting for them right away, so they will naturally want to move through the material at a faster pace.
This training program is now ranked the #1 Redesign/Staging
Combo Program in the world.
There's a reason for that. I train more people in a single month than most of my competitors train in a whole year. And not just because I'm so affordable either.
I'm #1 because I'm good at explaining the concepts and showing you what to do and how to do it.
I've spent untold hours developing my entire one-of-a-kind system for both
Barbara for helping craft my talent into a profession that offers service to
others in a tangible way. As a side benefit of being trained by the best, I
will have an article appearing in a magazine next month and have been listed
as the home stager referred and selected by some of the most prominent real
estate agents in my area (San Luis Obispo, California). All this is a direct
result of your training. - Maria Skelly"
As an author, I've been told my writing style is personable, easy to read and understand
and I have received numerous compliments on my abilities to communicate and teach. If you find reading this report to be easy to understand, you'll find my training materials
My book clarifies the concept of staging, its value, the need for professional stagers and the differences between agents who understand staging and
those who don't - how they can use their knowledge of staging to dramatically increase the number of listing they acquire. The book encourages agents to contact stagers in the Academy's
two directories - because I know those in the directories have received quality training. So the book promotes stagers - and for those sellers out there who are not interested in hiring a
stager, it at least helps the realtor give them better advice based on authoritative knowledge rather than assumptions.
Most stagers have to rely on the agents to promote staging to the
seller; by reading the book, they'll do a better job of promoting the services of professional stagers and getting them more work. It's important to look at realtors and brokers as allies,
My entire training program is tailored to your individual need. If you want just basic training, I have that for you. If you just want advanced training, I
have that for you too. You can pick and choose what aspect of the training will best meet your goals based on your personal background and experience. No one else offers
such fantastic flexibility. Some trainers s-t-r-e-t-c-h it out and some
scrunch it down till you hardly get anything at all. We believe you can't
have too much at your fingertips and that's why ours is intensive, but gets
you going right away too.
No one else offers the benefits of my
"A La Carte", or our three Diamond "Combo" Training Courses (Standard, Deluxe, Ruby) because no
one else has all of the expertise, concepts, strategies, and business tools to offer you at such an affordable investment.
You won't find anyone who has a program that is as thorough, as broad, as specific, as helpful AND as affordable
and flexible as mine all rolled into one. That's a promise.
Have you heard the saying, "When the student is ready, the trainer will
appear"? Yes, I certainly understand how confusing it all is. So many people claiming to be experts
with many deceptions out there.
Perhaps this will help.
It's really quite simple. You buy one Diamond Ruby course
or one Diamond Standard Course and pay the partner fee of $395 (which amounts to paying to go thru certification process and gain private access to all digital products and be listed jointly in directories and website, etc.). We only certify individuals (not businesses) so this is why the partner goes through their own process.
You would share all hard goods items: books, visual aids, tools.
Here is the link to purchase both the Ruby and the partner's part. Be sure and give us the partner's name, address, phone number and email address in the notation box (below where you enter shipping info). Then we can set you both up in the system simultaneously.
Diamond Ruby Course or Diamond Standard Course. If you scroll all the way to the bottom of these pages, you'll see you can check the Partner's
box at the same time, then select the "add to cart" button next to the course
you wish to purchase and both will be added to the shopping cart together.
If you have any problems, please email us your name, phone number and name of course at Support and we'll try to be of assistance.
In the shopping cart, there is a box under the shipping information where you can list your
partner's name, address, phone number and email address when placing your order so that we can add them to our student system as a partner.