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home staging, staging homes, how to stage homes, interior redesign, arranging furniture, arrange furniture
home staging, interior redesign


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Powerful Secrets Revealed
Learn the Art of Arranging Furniture and Accessories With 101 Case Studies & Critiques

101 Actual Case Studies Help You Avoid Mistakes! Avoid Losing Referrals!
Get More Glowing Testimonials!

by Your Best Selling Home Staging and Redesign Author

home staging author, interior redesign authorFrom Barbara Jennings, Founder and Director
The Academy of Staging and Redesign
Author of Home Staging for Profit and 16 other great books

Now you can learn how to properly arrange the furniture and accessories for any room (whether you're staging a property or doing a redesign)! One of the best ways to learn is by studying the work of others and comparing their before and after pictures. But while you can find before and after pictures on the web, they usually don't come with any kind of professional critique - so you can't tell whether the work is good, mediocre or poor from an expert's point of view. This hampers learning as you are left to yourself to figure things out. You could wind up thinking a staging project was great, when in reality it was ho-hum or had fatal flaws. The same could be true of a redesigned room. You could think the re-designer did an amazing job, when in actuality there were minor to major mistakes or better ways to have rearranged the room which you are not privy to know.

You see there are some specific professional rules one should adhere to as much as possible for a successful outcome. If you don't know what those rules are, you're likely to make some mistakes - maybe a lot of mistakes. While some common judgment errors the professionals tend to make might be minor, they are mistakes never-the-less. So why not learn how you can avoid them? By really grounding yourself in how to properly arrange furniture and accessories, you'll be able to tackle the toughest rooms with clarity, confidence and success. And once you having this training under your belt, you'll use it over and over and over again for the rest of your life.

After teaching the art of arranging furniture and accessories to thousands of students across the globe, some very definite patterns of mis-judgments have surfaced which I thought I'd discuss here briefly and offer a suggestion for a practical solution. I became so convinced of this method, I wrote another book on the subject.

Here are the some of the most often repeated mistakes made by both stagers, redesigners and consumers:

  • The art is hung too high. Sometimes I go into homes where it looks like the dweller must stand 8 feet tall because the bulk of the art has been hung up near the ceiling. Instead the art needs to be hung in close proximity to the furniture below it. One just must not cut the wall in half (horizontally speaking) and hang the art in the middle. Invariably this draws the eye to the ceiling or it draws the eye to a large gap between the base of the art and the top of the furniture.
  • The art is spaced out to fill the entire wall. When art is hung with wide gaps between, in an attempt to fill the wall from end to end, the final outcome is guaranteed to look cluttered, lacking in focus and very unappealing. While someone might not be able to vocalize it, they will inherently know that a deliberate attempt was made to fill up the wall when there wasn't enough available to properly do so.
  • The arranger couldn't decide where the focal point was. This problem is common when there is a natural focal point in the room (such as a fireplace) but there is also a TV in the room. Invariably the seating is placed to watch TV and sometimes completely ignores the fact that there is a natural focal point in the room that shouldn't be ignored.
  • The heights of furniture pieces jump from the high of an armoire to the low of a small chest. When this happens (or something like it), it is jolting to the eye and looks like the chest fell off the top of the armoire. It creates a "cliff-like effect" in the room which is very unfortunate and completely avoidable.
  • The colors on the walls are too strong. Walls are meant to be background visuals in a room. When the wall colors are too strong or overly busy, the walls move into the foreground and dominate the room and everything in it. Walls should remain in the background visually and support what's in the room, not take over the room.

Best Selling Author Barbara Jennings Now Reveals Common Mistakes Made by Students and Professionals and How to Avoid Those Blunders , Omissions and Errors in Your Work!

dos and donts in home staging and interior redesignThe bulk of examples consist of 101 Case Studies laid out in this new book, Do's and Don'ts in Home Staging and Interior Redesign, that will help anyone understand more fully the psychology and rules for arranging furniture in a room. Each Case Study shows you the before picture - the way the client had arranged the room before the professional arrived. Commentary will tell you a bit about the situation and point out things in the picture you should note. Then you'll be given the after picture, along with professional critiques on what the stager or re-designer did to improve the situation - both good or not so good.

In every case the stager or re-designer DID improve the room, but the author will give specific comments about the success or failure of what was done. After a decade of teaching staging and redesign, Barbara Jennings has discovered there are certain aspects of arrangement techniques that continue to be confusing or ignored or unknown by many professionals, so it is certainly no surprise that consumers would share these same mistakes - only more so. "The only way to actually see the mistakes and learn to recognize good arrangements from lesser arrangements is to study before and after pictures," says the author.

Here are examples from the book:

dos and donts in staging and redesign dos and donts in staging and redesign

dos and donts in staging and redesign dos and donts in staging and redesign

In this 232 page guide, the author discusses:

  • What Are the Diverse Yet Similar Strategies of Staging and Redesign?
  • The Purpose of This Book
  • The Pictures in This Book
  • About the Author
  • Why Sellers Need Help
  • Why Owners Need Help
  • What to Expect
  • 209 Pages of Actual Case Studies including Pictures (in black and white) and Specific Commentary and Critiques
    1. 46 Living Room Case Studies
    2. 13 Bedroom Case Studies
    3. 9 Dining Room Case Studies
    4. 8 Kitchen Case Studies
    5. 5 Bath Case Studies
    6. 4 Children Room Case Studies
    7. 7 Home Office Case Studies
    8. 3 Shelf Case Studies
    9. 2 Entry Case Studies
    10. 1 Hall Case Study
    11. 1 Reception Room Case Study
    12. 1 Closet Case Study
  • Learning From the Success and Failure of Others
  • Courses You Can Take
  • Books You Can Acquire
  • The Best Consultation Aid You'll Find for Staging
  • Where to Get Furniture Moving and Lifting Tools
  • Available Design Training by the Author
  • Where to Get Other Resources and Certification
  • Selected Testimonials

While the vast majority of Case Studies are from Barbara's files pulled from the certification submissions of actual students seeking certification, she has also thrown in some examples of her own early work and has offered criticisms about her own work, not just that of her students. No names are mentioned to protect the innocent, however.

If we are honest with ourselves: we all make mistakes; we all overlook things; we all grow with time and experience. No one is perfect. But, of course, perfection is our goal. So it behooves us to study what went well and what didn't go so well from past projects. And by doing that, we all hope to gain and improve for the future.

If you're a consumer looking for self help, this book will definitely help you avoid the pitfalls and learn great technique. If you're in the business of providing staging and redesign services as a business, this book will greatly aid you in perfecting and honing your design skills - something that you'll find crucial to your ongoing success in your business.

And that is well worth the money - at any price!

TESTIMONIAL - "Barb this is one of the most practical books you've ever written. Congratulations! Thanks for letting me review it. I found it to be thorough and the Case Studies were very revealing and informative. - D Fahs, Redesign and Art Installations"

You would think this kind of training, and the exclusive nature of it, would be very expensive. Barbara could well sell it for much more than she does. But she wants to help people improve the look and quality of their homes and she wants today's professionals to improve the quality of their services. So she deliberately keeps the price well within anyone's budget.

Order your copy today! You won't regret it.

P.S. If this training could get you ONE extra referral - if it got you a more enthusiastic testimonial - if it helped you be more appreciated at the end of a project - if it ensured you would be more confident at a client's home - would that not be worth 10 times the price of the book?  You bet it would!


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NOTE: Pictures in the book are black and white to keep costs low for this small niche market book.

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